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February 27, 2008

John Carlton Outlines 3 Key Elements In Testimonials

I’m addicted to the videos from Rich Schefren’s New Beginnings Conference.  I find myself visiting the blog several times a day to see if there are any new updates.  The latest one if from copywriting legend John Carlton Day where he speaks about the three S’s of testimonials: specific, short & spicy. 

I just found out they’re releasing the home study version of the conference.  I’m going to pick up a copy.  You should too - click here to snag yours now.

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Filed under Blogroll, Copywriting, Internet Marketing, Online Business, Tutorials by Deborah Carraro

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